This article discusses about the “Corporate / Franchise Dental System” in dentistry and how it is changing the scenario. Is corporate dentistry good ? Is it bad ? How can a dentist use it for his his / her benefit ? Can this corporate dentistry be helpful in the professional growth of a dentist ?
This article will give you the answer to all the questions.
Is Corporate Dental Clinic Chains Good Or Bad For Dentistry
Dentistry is going through a lot of changes.
The biggest change is the change in perception towards dentistry as to –
How patients are seeing dental care &
How dentists are seeing dentistry as a profession ?
Not so long ago dentistry used to be a family or community oriented profession. For example most of our parents used to visit one or two dentist as their family dentists. The dental health of a small community was taken care by few dentists of that area. In a sense dentistry used to be more personal. This type of dental practice is still existing but gradually decreasing.
But with time and increasing commercialisation, the Private Dental Practice, slowly but gradually has turned in to Corporate Dental Practice of creating extensive dental chains of a particular brand.
Initially, only a few of the cash-rich brands could do this.
But in last 10 to 15 years many dental chains have evolved across the world.
Many individual dentists who were finding it hard in the dental market decided to pool along strengthening the dental chain system.
You should not be surprised. In any country, the dental treatment market is around minimum approx. $ 5 billion and its increasing yearly.
Talk about any developed country like USA or European countries the dental treatment market is around 10 to 20 billion $. (due to higher treatment prices)
Countries like India, China with around 1 billion population are huge potential markets for the corporate dental chains.
Even in within these countries, dentists are grouping to make dental chains before any western corporation enters the dental market full time.
To tap this highly profitable market- corporates or corporate thinking has emerged.
Its just like franchise system of KFC (Kentucky Fried Chicken).
“Yes its the Dental Franchise Era”
The particular dental corporate raises money from market & equity, takes loans, gets many share holders on board, prepares a profitable market plan.
Then goes about opening dental clinics under the brand name in as many places that it can cover.
It then hires either top notch dentists/ new dentists to work and provide their service under its corporate banner.
Its just like any other MNC with quarterly & yearly analysis of profit & loss.
- What are the benefits of this corporate dental chain system ?
- What are the controversies of this corporate dental chain system ?
- In this post we will also be seeing at some of the biggest dental chains in world
(At the end of the article its up to you , the dentist to decide if it’s a good or bad thing)
See Next Slide to Know
the Benefits of Corporate Dental Practice
What Are The Apparent Benefits Of Dental Chains ???
image credits : smile dental
Dental profession has many persons playing a specific role in it.
There is dentist the main guy.
Then there are dental nurses, dental hygienist, dental technician.
In the dental clinics where the turn over is quite high,
there are also regular Chartered Accountants, Insurance Specialists.
All in all – running a Dental Practice is never a single man job.
Though it is based on the dentist, but at the same time there are many other people who play a role in it.
When all the components of the system work together, then only the Dental Clinic can be successful.
“A dental chain acts as a place of appointment for all types of dental professionals.”
So for any single dentist, running a Professional Dental Practice, its a daunting aspect managing all the aspects of dental practice, all by himself/herself.
So a single clinic of a dental chain provides employment to a lot of dental professionals.
By opening many clinics in different areas the dental chain corporate provides employment at many different places in a particular state.
An individual practice handled by a single dentist can sometimes get very stressful.
In such a practice the dentist have to play all the roles.
He/she has to think about & manage every aspect about the aspect about the clinic. He/she has to be PR, the marketing guy, the financial guy. Its all in one.
Its Too Much to Handel For A Single Person putting a lot of stress on the dentist.
And it’s stressful.
image credits : giphy
- The patient’s expectation are increasing.
- They are expecting a very comfortable experience in dental treatment.
- To make such a well furnished super comfortable clinic it needs a lot of investment and it does get very stressful for one individual dentist to spend that money.
Increased Patient Expectations
image credits : freepik
- In such a case dental corporate chains come in with HUGE investments in terms of money and marketing.
- They take care of finding a place for the clinic.
- Paying for the Clinic Space.
- Furnishing the place very well & updating it with best dental equipments.
- Pay the electric bill & maintenance cost .
- All in all they take care of every thing related to finance or any other thing.
Just Come & Practice Dentistry.
No Other External Non Dentistry Stress like Rent of Clinic Place
image credits : imgur
- Its just like working is a software company where the engineer gets a very comfortable working environment all paid for by the company he works for.
- He just has to come and work.
So, in a corporate set up the dentist has no tension or stress to spend or establish a place. He gets a readuy made clinic comfortable to work. He just has to practice the best dentistry he knows and the rest of the things are taken care of by the investors.
So you see there are many benefits of a corporate dental chain system.
Then why there are many controversies arising around them.
We will check out the controversies of the dental chain system in one more article.
If you do some research then you will be able to find that there are many highly successful franchises all over the world. We have made a collection for your about the 8 most famous and profitable dental chains in the world. You can know about them in the article below.
TOP 8 DENTAL CHAINS IN THE WORLD
Dentistry is going through a lot of changes. The biggest change is the change in perception towards dentistry as to – Not so long ago dentistry used to be a family or community oriented profession. For example most of our parents used to visit one or two dentist as their family dentists.
